We’re delighted to announce that Becki Pickering (formerly Harrison), Fieldwork Director at Acumen, has been voted onto the board of the AQR.
After being nominated to stand by peers within the industry, Becki stood on a platform of representing the voices of field and recruitment providers in the industry, a section which is often overlooked by other industry bodies. Her promise to work on the behalf of that sector proved popular with the voting members of the AQR who saw her take up her role as a Board Member.
The Association for Qualitative Research represents the needs and interests of the qualitative research industry by providing a hub for members where they can access both training and support through a number of platforms, initiatives and events. Through her experience within the market research industry Becki hopes to bring fresh perspectives on the benefits of combining new and traditional methods of recruitment in order to increase engagement and promote research to new audiences.
We’re all about the data at Acumen – so we decided to turn the lens on ourselves to see how our teams measured up.
Timed to coincide with the World Cup, our ‘players cards’ show how each of our teams hold their own in the world of research.
First up is Team Qual!
Headed up by Gemma Shevlin our team consist of an impressive 13 fieldwork managers and have a combined experience of over 60 years in market research. More than enough to ensure that your fieldwork gets off to an impressive start. To speak to us about our qualitative services, contact Gemma Shevlin.
Not to be outdone, here’s Team Quant!
Our Quant team is led by Dean Cope who oversees a network of over 700 interviewers throughout the UK. These numbers are what has allowed the team to respond to complex, large scale research with an impressive 320,000 responses recorded in one single project. For more information on what our team can offer, contact Dean Cope.
And finally, here’s Healthcare!
For all your healthcare fieldwork services we’ve got a team who are more than adequately equipped with access to over 70,000 healthcare users in the UK. Although the team was only established in 2006 they’ve scored an impressive 35 years experience combined between their team of 6. For more information on their capabilities contact Lizzie Coultas.
